IBM’s focus on Big Data and Analytics

Yesterday at IBM’s investors day meeting in San Jose, CEO Ginnie Rometty specifically talked about its focus on Big Data and Analytics business. This is what she said –

IBM expects to continue its big bets on technologies like Big Data and analytics. “Data will be the basis of competitive advantage for every company, for every industry in the coming decade.”

To that end, she said that IBM now expects revenue from business analytics to account for as much as $20 billion in annual revenue by fiscal 2015. The prior target was $16 billion. And if Big Blue hits that goal it would amount to a doubling of analytics revenue from 2010.

That is quite a commitment, the likes of which has not been seen from other key players such as Oracle, HP, SAP, or Microsoft. IBM has a full division on Big Data and their coverage on the subject is quite impressive.

From my 16 years at IBM during the development of DB2 family of products, I know firsthand the talent and experience IBM has in the data business. When they set their mind on an area, good things happen. Hence this commitment by the CEO is serious and competitors better take notice!

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